ATTENTION: marketers & creative entrepreneurs
Unlock Clarity, Confidence, and Conversion
From the Inside Out
The Communication Lab is a 12-month brain-based communication experience for creative entrepreneurs and service-based professionals who want to think clearer, speak truer, and build human-centered businesses that convert — without burning out or selling out.
We don’t teach you how to sound smart. We teach you how to communicate with strategic clarity, emotional depth, and behavioral insight.
So your message doesn’t just land. It leads.
Tired of Overthinking Every Word You Share?
You’ve got offers. You’ve got skills. You care about your clients.
But every time you try to show up — whether through content, a sales call, or a pitch deck —
you freeze, over-explain, or second-guess yourself.
It feels like you’re saying too much and still not enough.
You're not just unsure what to say.
Your brain is stuck in a pattern of performing instead of expressing.
This isn’t a content issue.
This is a communication pattern created by years of pressure, judgment, and unclear thinking.
And yes — it can be rewired.
That’s what The Communication Lab is here for.
TRUTH:
The Real Blind Spots Costing You Clients and Clarity
You’re creating more content than ever, but none of it sticks
You’re posting to stay visible, but you still feel invisible
You’re using the templates, but the words don’t feel like you
You’re booking discovery calls, but not closing aligned clients
You sound polished, but your message isn’t building trust
Tired of Overthinking Every Word You Share?
You’ve got offers. You’ve got skills. You care about your clients.
But every time you try to show up — whether through content, a sales call, or a pitch deck —
you freeze, over-explain, or second-guess yourself.
It feels like you’re saying too much and still not enough.
You're not just unsure what to say.
Your brain is stuck in a pattern of performing instead of expressing.
This isn’t a content issue.
This is a communication pattern created by years of pressure, judgment, and unclear thinking.
And yes — it can be rewired.
That’s what The Communication Lab is here for.
The Real Blind Spots Costing You Clients and Clarity
You’re creating more content than ever, but none of it sticks
You’re posting to stay visible, but you still feel invisible
You’re using the templates, but the words don’t feel like you
You’re booking discovery calls, but not closing aligned clients
You sound polished, but your message isn’t building trust
THE UNDERLYING ISSUE:
Even brilliant offers fall flat when your communication
is built on fear, not clarity.
offers can fall flat.
The deeper problem: Your communication is reactive — not resonant.
And when your nervous system doesn’t feel safe, your message will always feel forced.
What Makes The Communication Lab Different?
This isn’t just a copy or content program. This is communication re-patterned at the brain level.
As a certified neuroplastician and neuromarketer, I teach you how to:
Understand the neural and behavioral triggers behind audience decisions
Rewire your internal communication defaults so you stop freezing, overthinking, or overcompensating
Build communication systems that support your marketing, sales, messaging, and creative thinking
Integrate strategy, psychology, and storytelling so your message feels aligned and converts
All rooted in neuroscience.
All synthesized into real-world strategy.
All personalized to how you communicate.
THE UNDERLYING ISSUE:
Even brilliant offers fall flat when your communication
is built on fear, not clarity.
The deeper problem: Your communication is reactive — not resonant.
And when your nervous system doesn’t feel safe, your message will always feel forced.
What Makes The Communication Lab Different?
This isn’t just a copy or content program. This is communication re-patterned at the brain level.
As a certified neuroplastician and neuromarketer, I teach you how to:
Understand the neural and behavioral triggers behind audience decisions
Rewire your internal communication defaults so you stop freezing, overthinking, or overcompensating
Build communication systems that support your marketing, sales, messaging, and creative thinking
Integrate strategy, psychology, and storytelling so your message feels aligned and converts
All rooted in neuroscience.
All synthesized into real-world strategy.
All personalized to how you communicate.
What You’ll Walk Away With
► A confident, embodied communication style that doesn’t require scripts
► Deeper self-trust in how you speak, write, sell, and lead
► Offers and messages that resonate with real people, not just algorithms
► An ability to communicate clearly under pressure (sales calls, live content, launches)
► A more human, profitable brand that earns trust — not just traffic
Speak With Confidence That Feels Like You
Develop a grounded voice and communication style that doesn’t rely on scripts or personas
Rewire Your Self-Trust
Shift how you speak, write, sell, and lead with internal clarity and emotional conviction
Create Offers and Messaging That Resonate
Say what matters to real people in a way that feels aligned and converts authentically
Communicate With Clarity Under Pressure
Navigate content, sales calls, and live interactions with calm, clear thinking that moves people
Who is this for:
You’ll thrive inside The Communication Lab if:
You’re a creative entrepreneur, service-based provider, or coach tired of performative marketing
You want to build a brand rooted in human connection, not just aesthetic content
You value psychology, behavior, clarity, and communication mastery
You’re done sounding smart and still feeling stuck
You’re ready to sound like yourself — but clearer, more compelling, and grounded in strategy
What You’ll Walk Away With:
► A confident, embodied communication style that doesn’t require scripts
► Deeper self-trust in how you speak, write, sell, and lead
► Offers and messages that resonate with real people, not just algorithms
► An ability to communicate clearly under pressure (sales calls, live content, launches)
► A more human, profitable brand that earns trust — not just traffic
Speak With Confidence
That Feels Like You
Develop a grounded voice and communication style that doesn’t rely on scripts or personas
Rewire Your Self-Trust
Shift how you speak, write, sell, and lead with internal clarity and emotional conviction
Create Offers and Messaging That Resonate
Say what matters to real people in a way that feels aligned and converts authentically
Communicate With Clarity
Under Pressure
Navigate content, sales calls, and live interactions with calm, clear thinking that moves people
Who is this for:
You’ll thrive inside
The Communication Lab if:
You’re a creative entrepreneur, service-based provider, or coach tired of performative marketing
You want to build a brand rooted in human connection, not just aesthetic content
You value psychology, behavior, clarity, and communication mastery
You’re done sounding smart and still feeling stuck
You’re ready to sound like yourself — but clearer, more compelling, and grounded in strategy
NICE TO MEET YOU
I'm Kia Abrera, P.npn
I'm a certified Professional Neuroplastician - this is a credential awarded to candidates with 2 to 5 years of experience in the application of neuroplasticity and show a high level of proficiency and knowledge in the domain of applied neuroscience.
It's a relatively new field, and only 23 of us in the WORLD has this credential.
I have been using applied neuroscience in the field of marketing (neuromarketing) and have been in the behavior communication specialization since 2017.
In my years of practice, I have witnessed the power of communication and strategy especially if it comes from an understanding of human behavior. Since then, I have adapted this approach in all my practices, including my teaching.
While our marketing firm has been around for 10 years, I've spent the last 7 years applying brain science to marketing, generating over $500M in results for clients worldwide. I've discovered that successful marketing isn't about following templates - it's about creating memorable experiences that align with how our brains naturally engage with the world.
My agency has served clients across retail, non-profits, and major corporations, consistently achieving breakthrough results by applying human-centered communication principles.
Now, I'm here to help you do the same.
NICE TO MEET YOU
I'm Kia Abrera, P.npn
I'm a certified Professional Neuroplastician - this is a credential awarded to candidates with 2 to 5 years of experience in the application of neuroplasticity and show a high level of proficiency and knowledge in the domain of applied neuroscience.
It's a relatively new field, and only 30+ of us in the WORLD has this credential (as of this writing).
I have been using applied neuroscience in the field of marketing (neuromarketing) and have been in the behavior communication space since 2017.
In my years of practice, I have witnessed the power of communication and strategy especially if it comes from an understanding of human behavior. Since then, I have adapted this approach in all my practices, including my teaching.
While our marketing firm has been around for 11 years, I've spent the last 7 years applying brain science to marketing, generating over $500M in results for clients worldwide. I've discovered that successful marketing isn't about following templates - it's about creating memorable experiences that align with how our brains naturally engage with the world.
My agency has served clients across retail, non-profits, and major corporations, consistently achieving breakthrough results by applying human-centered communication principles.
Now, I'm here to help you do the same.
TOPIC LESSONS
WHAT YOU'LL MASTER:
Here are some of the modules you’ll have instant access to:
QUARTER 1: Foundation & Attention
1. Foundations of Neuromarketing
• Understanding the brain's decision-making processes
• Key neuroscience principles for marketers
2. The Neuroscience of Attention
• Capturing and maintaining audience focus
• Designing attention-grabbing content and campaigns
3. Emotional Engagement Strategies
• Leveraging the brain's emotional centers for powerful marketing
• Creating content that triggers desired emotional responses
QUARTER 2: Psychology of Persuasion
4. The Psychology of Persuasion
• Applying cognitive biases in ethical marketing
• Neuroscience-backed copywriting techniques
5. Sensory Marketing Mastery
• Engaging multiple senses for maximum impact
• Optimizing visual, auditory, and kinesthetic elements in marketing
6. Neuro-Pricing Strategies
• Understanding how the brain perceives value
• Setting prices that feel irresistible to consumers
QUARTER 3: Content & Conversion
7. Memory and Brand Recall
• Techniques for creating memorable marketing experiences
• Building lasting brand associations in the consumer's mind
8. The Neuroscience of Trust and Loyalty
• Fostering deep customer connections through brain-based strategies
• Building a tribe of passionate brand advocates
9. Neuromarketing for Digital Platforms
• Applying neuroscience to social media, email, and web design
• Optimizing user experience based on cognitive principles
QUARTER 4: Advanced Applications
10. Neuro-Storytelling Techniques
• Crafting narratives that resonate on a neural level
• Using story structure to guide consumer journeys
11. Behavioral Economics in Marketing
• Applying decision-making insights to marketing strategy
• Nudging consumer behavior ethically and effectively
12. Measuring Neuromarketing Success
• Tools and techniques for assessing psychological impact
• Refining strategies based on neuroscience-informed data
TOPIC LESSONS
WHAT YOU'LL MASTER:
Here are some of the modules you’ll have instant access to:
Quarter 1: Foundation & Attention
- Foundations of Neuromarketing
Understanding the brain's decision-making processes
Key neuroscience principles for marketers - The Neuroscience of Attention
Capturing and maintaining audience focus
Designing attention-grabbing content and campaigns - Emotional Engagement Strategies
Leveraging the brain's emotional centers for powerful marketing
Creating content that triggers desired emotional responses
Quarter 2: Psychology of Persuasion
- The Psychology of Persuasion
Applying cognitive biases in ethical marketing
Neuroscience-backed copywriting techniques - Sensory Marketing Mastery
Engaging multiple senses for maximum impact
Optimizing visual, auditory, and kinesthetic elements in marketing - Neuro-Pricing Strategies
Understanding how the brain perceives value
Setting prices that feel irresistible to consumers
Quarter 3: Content & Conversion
- Memory and Brand Recall
Creating memorable marketing experiences
Building lasting brand associations in the consumer's mind - The Neuroscience of Trust and Loyalty
Fostering deep customer connections through brain-based strategies
Building a tribe of passionate brand advocates - Neuromarketing for Digital Platforms
Applying neuroscience to social media, email, and web design
Optimizing user experience based on cognitive principles
Quarter 4: Advanced Applications
- Neuro-Storytelling Techniques
Crafting narratives that resonate on a neural level
Using story structure to guide consumer journeys - Behavioral Economics in Marketing
Applying decision-making insights to marketing strategy
Nudging consumer behavior ethically and effectively - Measuring Neuromarketing Success
Assessing psychological impact
Refining strategies based on neuroscience-informed data
HERE's HOW WE'll WORK TOGETHER:
THE LAB'S MONTHLY FORMAT
Week 1: Core Training
Learn the brain-behavior principle that impacts communication, decision-making, or marketing this month
Week 2: Implementation Workshop
Apply it to your business with coaching prompts, templates, and live walk-throughs.
Week 3: Integration and Refinement
Simplify and systematize what works. Adjust what doesn’t. Lock in the learning through behavioral-based application.
Week 4: Business & Life Therapy
Go through real coaching on mindset shifts, mental reframing, and personal development using neuroplasticity-based tools. This is where we help you rewire the patterns that keep you stuck — with simple, doable action steps to help you think, communicate, and create with confidence.
CONCEPT + COACHING + ACTION + REWIRING
HERE's HOW
WE'll WORK TOGETHER:
THE LAB'S MONTHLY FORMAT
Week 1: Core Training
Learn the brain-behavior principle that impacts communication, decision-making, or marketing this month.
Week 2: Implementation Workshop
Apply it to your business with coaching prompts, templates, and live walk-throughs.
Week 3: Integration and Refinement
Simplify and systematize what works. Adjust what doesn’t. Lock in the learning through behavioral-based application.
Week 4: Business and Life Therapy
Go through real coaching on mindset shifts, mental reframing, and personal development using neuroplasticity-based tools. This is where we help you rewire the patterns that keep you stuck — with simple, doable action steps to help you think, communicate, and create with confidence.
CONCEPT + COACHING + ACTION + REWIRING
THE BEST PART?
The trainings, resources and neuroplasticity-based coaching in the full-year program comes to at least Php 1.7M in total value.
YOU're getting the full-year experience for less than 2% of that cost.
let's begin.
CHOOSE YOUR PLAN
Most flexible option.
Cancel anytime.
QUARTERLY
₱ 7,500
Full access to current modules
Live coaching calls
Live module calls
Community access
AI-powered content prompts everyday
No contracts - cancel anytime
best value!
ANNUAL (SAve 8%)
₱ 25,000
Everything in quarterly, plus:
Advanced implementation tools
Exclusive discounts to advanced programs and in-person events
No contracts - cancel anytime
THE BEST PART?
The trainings, resources and neuroplasticity-based coaching in the full-year program comes to at least Php 1.7M in total value.
You're getting the full-year experience for less than 2% of that cost.
let's begin. CHOOSE YOUR PLAN:
Most flexible option. Cancel anytime.
QUARTERLY
₱ 7,500
Full access to current modules
Live coaching calls
Live module calls
Community access
AI-powered content prompts everyday
No contracts - cancel anytime
best value! (SAve 8%)
ANNUAL
₱ 25,000
Everything in quarterly, plus:
Advanced implementation tools
Exclusive discounts to advanced programs and in-person events
No contracts - cancel anytime
Real breakthroughs
from inside
The Communication Lab
Real breakthroughs from inside
The Communication Lab
STILL NOT SURE?
Frequently Asked Questions
We understand you may have some questions. That's why we've compiled the most common ones here to help you feel confident about The Communication Lab.
Do I need a science background?
Not at all! We focus on practical applications, not just theory. When we teach the theory, it's all done in simplified language and then synthesized with action. If you can understand your clients, you can understand this.
How is this different from other marketing programs?
Content-wise, a lot of other programs focus on tactics and tools. That's not necessarily a bad thing - because people specialize in different niches in marketing. The field of neuromarketing, consumer neuroscience and neuroplasticity is relatively new - so there's nothing like this in the Philippine market as of today.
The Communication Lab gives you the why behind consumer behavior. You'll gain a deeper understanding of how people think and make decisions, allowing you to create more effective strategies across all marketing channels.
Process-wise, we don't just directly tell you what to do, because strategies are not one size fits all. We show you why it works, let you try it, troubleshoot as you go and help you learn things by heart. The fundamental goal for anyone who wants to get paid a premium for their thinking is to elevate THEIR thinking first. This is why we focus on human behavior and brain tools - when you understand this, you can strategize your marketing effectively despite any change catalyst.
As a professional neuroplastician, I use brain and behavior tools in coaching. Slight, nerdy flex -- Only two people in the Philippines have this credential, and only 23 in the world. Only one Filipino uses this credential in the field of marketing (neuromarketing) - that's me!
Further, you'll have the safe space to learn by listening, asking, execution and feedbacking, so you can adapt principles to any situation rather than relying on outdated templates and changing landscapes.
Is this just about manipulating people to buy?
Absolutely not. We emphasize ethical applications of neuroscience in marketing. Our goal is to help you communicate more effectively and create genuine value for your audience, leading to mutually beneficial relationships.
How much time do I need to commit each week?
Plan for about 3-4 hours per week, including the live calls and implementation time. However, the more you engage with the material and apply it to your business, the more value you'll get from the program.
What if I fall behind?
We understand life happens. All calls are recorded, and you have unlimited access to the materials for as long as you remain a member in good standing. Plus, our community and coaching calls are there to support you in catching up whenever you need.
Will there be a certificate?
Certificates are issued on an annual basis and is also dependent on how active you are with learning and application. We try to be strict with issuing certificates for this program as strategic thinking and behavior-based marketing are subjects that we don't take lightly. When you carry a strategy certificate, it means you are well-equipped to take someone's business and trust in your hands.
You don’t need to build a personal brand. You need to build a life and a business worth communicating.
When your voice is safe, your strategy becomes sharper.
When your mind is clear, your message becomes compelling.
And when your communication aligns with your truth — your business grows.
© 2025 Brave Creators Lab LLC
